India to witness the age of electric with Audi e-tron launch nationwide

The ongoing trend of vehicle electrification is now set to have a major impact on the automobile space in India. Audi India recently revealed that its next big launch in the country would be e-tron SUV, which is expected to hit the roads soon.

Reports suggest that the battery-powered SUV will go on sale country-wide on July 22nd. The product is expected to compete with new Mercedes-Benz EQC, which went on sale in the country last year, and the Jaguar I-Pace.

e-tron SUV has already arrived at some exclusive company showrooms in the nation ahead of its big price reveal. Moreover, Audi India is soon likely to announce the pre-bookings of the car.

For the record, the luxury SUV is already on sale in the global markets where it has managed to garner a decent business. The firm has successfully sold out over 17,641 units of the car in the first six months of 2020.

Speaking of the upgradations and additions in the SUV, the car now boasts of a 71.2 kWh battery pack and a second onboard charger. It is also made capable of sprinting across the 0-100 kmph mark in just 6.8 seconds while attaining a top speed of 190 kmph. Apparently, the full-charge range of SUV falls between 282 km to 340 km, depending upon vivid factors like occupants, terrain, drive factors, and others.

Commenting on the insides, Audi’s new e-car sports a very contemporary cabin space equipped with some superior and modern features. The cabin gets minimal intervention of button and physical switches, just like most of the conventional SUVs and ultra-luxury cars. Some of the other highlights include, ambient lighting, multi-function steering wheel, panoramic sunroof, and four-zone climate control.

It has been speculated that when launch in the India, Audi e-tron could start somewhere from Rs. 1.30 crore. (ex-showroom price).

Importantly, Audi had formerly revealed exclusive black editions of e-tron SUV for the international markets. However, the same isn’t expected for the Indian community.

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By Priya Deshmukh

Priya started her professional journey with a career in content writing. Endowed with an MBA degree in Marketing, she believes in the power of content and its prominence in today’s fast-paced world of online marketing. Priya writes news articles for across business, technology, healthcare, and other areas of interest.