Babyscripts bags $12Mn to roll out virtual maternity care model

Babyscripts, a femtech company specializing in maternity care solutions, has reportedly secured USD 12 million in a Series B funding round led by MemorialCare Innovation Fund- a strategic healthcare investment entity. Other notable investors in the funding round include CU Healthcare Innovation Fund, and Philips during the first close.

WellSpan Health, Froedtert & the Medical College of Wisconsin health network, Banner Health, and University Hospitals also formed a part of the Series B round owing to their participation in the Strategic Partner Program of Babyscripts. 

Notably, the latest investment will help the femtech company rollout Babyscripts Virtual Maternity Care services to providers in the U.S. along with the development of care models that are targeted to payers.

In addition to above, Babyscripts will also increase focus on its payer offerings, building various care models that will allow health insurance plans to enhance and expand the use of technology and support network providers by offering them tools that are needed to drive favorable outcomes.

Commenting on the latest capital injection, Juan Pablo Segura, President and Co-Founder, Babyscripts, mentioned that the latest capital will allow the firm to introduce next-gen obstetrics healthcare that will automate and streamline the care delivery procedure, identifying the risk, providing risk-specific solutions directly to patients based on their data, eliminating the need for administrative input.

Babyscripts has spent the last seven years developing a highly extensive clinically validated virtual care system that permits OBGYNs to extend a novel model of prenatal and postpartum care.

The company also provides digital education and risk-specific experiences to allow providers to manage nearly 90% of pregnancies online, allowing doctors to diagnose risk more quickly through a mobile phone application or internet-connected devices.

Along with administering over 200k unique pregnancies across the U.S, Babyscripts uses the platform to identify and triage member risk and help in reducing the cost of health plans through improved compliance with suitable prenatal and postpartum management guidelines.

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